Important online insurance company shifts attention to home insurance

Released on = May 5, 2007, 3:42 am

Press Release Author = Grace Navas

Industry = Financial

Press Release Summary = Online insurance is one of the biggest fields in terms of
online presence. As we speak there are about 242 million websites offering
information or deals on home insurance for the United States citizens. The move from
super-value-insurance.com to create it’s own special offer seems very bold in
this perspective. What are the chances of success for such an enterprise?

Press Release Body = May 08, 2007 - Super-value-insurance.com usually known for its
car insurance service announced the launch of its brand new home insurance service.
With the high number of competitors in this field some question the website’s
ability to cope in this market.

John Doe, webmaster of super-value-insurance.com thinks otherwise: “There are
indeed a great number of competitors around, but most of them rely on faulty
services and are merely just made as Adsense types of sites. There is indeed a tough
competition going on, but their number is much smaller than what a simple Google
query will show.”

Asked on what opportunities and facilities will the new section offer, the same John
Doe responds: “All of our services including car insurance and business
insurance were built according to a recipe that works. Due to our unique search
engine, a user can find the most relevant results for the area he lives in, together
with some recommended options. But we don’t stop here, as we also provide up
to date relevant information regarding the issue. Our attempt is to build a customer
base that makes the best possible choice and is generally knowledgeable on the
subject. This is the way we secure repeat business. We do more than simply offering
good deals, we educate our clients.”

The online market for home insurance is a very challenging one even with the degree
of experience that super-value-insurance.com boasts. As the project is still pretty
much in the development phase, this site sees however an intriguing high activity
triggered probably by old customers using this new service. However the influx of
new customers has been rather limited, as typically online users stick with the
service they used for years and this service comes as a novelty. John Doe is not
worried though about this issue: “We are aware that most customers will stick
to the first quality service they find, this is why we are so optimistic about it.
Sure right now we encounter the difficulties experienced by any start up company,
but we are sure that the customer base will eventually broaden”.

About Super-value-insurance.com

Super-value-insurance.com acts as a portal to finding the best insurance deals in
many fields ranging from car insurance to home insurance. Along with this basic
service the website also boasts an impressive collection of guides that help the
average user to obtain the best deal.

Web Site = http://www.super-value-insurance.com

Contact Details = Grace Navas
Vice President of Marketing
United States
Email: editor@super-value-insurance.com
Webmail access http://www.super-value-insurance.com/webmail
Phone:4165717219
Fax:4165140879
6390 Barringtun Run,
Alpharetta, GA,
30005
United States

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